How to understand free shipping vs paid shipping

Wednesday November 8th, ShipStation and Brightpearl share tips for Shipping success 

With the rise of free 2 day shipping through Amazon Prime and Walmart matching suit, customer expectations has been reset to expect free and prompt shipping for all online orders. Free shipping is where many online sellers are moving but incorrectly projected costs can have seriously reduce profitability on sales. It is important for online sellers to carefully plan their move to offering free shipping. Experts from Shipstation and Brightpearl have teamed up to offer a webinar on Wednesday November 8th, 11am CST that covers some of the key considerations a retailer should make when deciding to offer free shipping.

In 45 minutes, you'll learn:

• Understanding shipping costs across all regions serviced
• Optimizing carrier selection
• Benefits of free shipping and industry specific expectations
• Setting realistic sales growth goals with free shipping and measuring back
• Understanding your fully landed cost of a product
• Setting thresholds that work for your profit targets
• Optimizing warehouse staff to drive down cost per order processed

Find out more about ShipStation here.